Author

Eva Cheng

Eva is Pointr's Product Marketing Manager, meaning she's uniquely positioned to discuss the complex technology that powers Pointr's market-leading products in a way that dispels many of the myths around indoor mapping and location. She's also an expert in the indoor location market at large, making her an authority on the benefits and drawbacks of different and sometimes competing approaches to solving the challenges of accurate indoor positioning.

Posts

Technology
Geomagnetic indoor positioning without beacons or hardware - the reality of a flawed system
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Eva Cheng
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Technology
Location fingerprinting - what is it, and should you choose it as your IPS technology?
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Eva Cheng
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Workplace
Evolving from remote to hybrid working: is your workplace ready?
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Eva Cheng
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Technology
Indoor location in browsers - explained
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Eva Cheng
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Technology
The impact of 5G on location technology: what’s real and what’s hype?
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Eva Cheng
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Technology
Difference between the Pointr Mobile SDK and the Pointr Web SDK
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Eva Cheng
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Indoor Positioning
Pointr takes indoor positioning to the next level
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Eva Cheng
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Technology
Siemens and Pointr Continue to Transform Buildings Around The World
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Eva Cheng
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Retail
Walmart, Target, and Macy’s: How to win on customer experience in a digital era
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Eva Cheng
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