Pointr is the gold standard for event mapping and wayfinding
Chosen by the largest events in the world to power world-class attendee and exhibitor experiences.
Voted as the most useful event app feature by CES® 2025 attendees.
Over 1 million
map sessions at CES®, NRF, & Davos
1-3 meter
Blue Dot accuracy as standard



Improve Attendee Experience
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Make it easy for visitors to find and navigate to booths
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Make it easy to find amenities (food, restrooms, coat check)
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Make registration hassle-free with simple directions
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Provide more information about speaker and panel sessions
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Send out location-specific messages to showcase nearby exhibits or programming (‘Keynote session will start in 10 minutes’)

Add Value for Exhibitors & Event Producers
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Allow exhibitors to add rich POI data to the map
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Increase exhibitor visibility for higher booth traffic
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Custom QR codes for exhibitors to lead attendees to their booth
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Alleviate event staff responsibility to answer visitor questions

Pointr vs Other Providers
Feature |
Pointr |
|
Others |
Maps |
First and only AI-powered mapping solution, creating beautiful, interactive maps at scale |
|
Time-consuming individually created maps, or non-interactive 2D map images |
Indoor positioning |
Seamless Blue Dot, accurate to under 3 meters with smooth, multi-level and indoor-outdoor transitions |
|
Jumpy Blue Dot that lacks the accuracy needed for indoor wayfinding |
Updates |
Quickly and easily update map data via our bespoke Pointr Cloud CMS |
|
Submit tickets to request updates, incurring delays and losing valuable time with out-of-date maps |
Hardware |
Hardware-agnostic solution capable of working with pre-existing technology, supported by Pointr's in-house hardware team |
|
Pre-determined technology base, often necessitating a lengthy and intrusive hardware installation process |
Support |
Enterprise-caliber team available for on-site support throughout the event |
|
Outsourced support or no on-site support |
End-to-end solution |
A full end-to-end solution, with maps as a foundation and layering on accurate, scalable indoor positioning, navigation, analytics, and more |
|
Only offer one piece of the puzzle - only maps, or only positioning, for example - and so need to combine multiple vendors |
Integrations |
Seamless integrations with key event technology providers |
|
Limited integration options |
How can Pointr Enhance Your Events?
Core Features
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Provide an app-free experience with on-site QR codes or URLs
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Automatically pull POI data from your databases with our robust APIs
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Easily adapt to feedback and make last minute changes with our user friendly Pointr Cloud CMS portal
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See usage statistics in real time
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Integrate into kiosks, event apps and websites with our SDKs for iOS, Android and web

Advanced Capabilities
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Analytics: Receive attendee insights in real time (searches, POI interactions, usage statistics, etc) and respond immediately to unsuccessful searches, see what exhibitors are the most sought after and add POI data as needed
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Geofencing: Specify areas of interest, and send messages when visitors enter or exit a geofenced area
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Blue Dot: Add indoor positioning to your event with our Blue Dot technology, we can install Bluetooth beacons that detect users’ exact location to utilize dynamic wayfinding

Solutions for all types of events
Trade Shows
Let your trade show exhibitors put their best foot forward with an advanced mapping CMS that enables them to customize how they appear on your event maps, including their logo, description, and even search synonyms that help to ensure they appear under the right categorization in your map’s digital directory. Monetize your trade show maps by offering premium listings that highlight specific exhibitors, and use cutting-edge event mapping analytics from everything from optimizing your trade show’s layout to better understand your visitors and what they want from the next show.

Conferences
Typically on a smaller scale than other event types that our mapping and navigation is popular for, conferences nonetheless can derive huge benefits from indoor mapping and navigation systems, particularly those equipped with real-time Blue Dot. Enable attendees to see exactly where they need to go with detailed, interactive conference maps, and empower them to make valuable connections via real-time location sharing with fellow attendees. Combine maps and navigation with push notifications to alert users to a talk starting, with the ability to offer them a route from their current location directly to the room in which it’s taking place.

Exhibitions
Showcase your exhibition in the best possible light and enhance the visitor experience by introducing a new level of interactivity with exhibition maps and navigation. Let visitors plan their visit in advance via detailed maps, or pick the exhibits they're most keen to visit and then have the navigation system plot the most efficient route for them to take between their chosen points of interest, ensuring they get as much out of their visit as they can.

Event Venue Mapping
Pointr’s systems aren’t restricted to just event organizers. We work with a number of event venues as well, providing the same world-class solutions as we do to specific events. Event venues can benefit from implementing Pointr’s maps and related solutions and then offering these outstanding experiences to potential exhibitors, conferences, and trade shows that are looking for a venue that can deliver more than a fantastic location. Not only that, but by combining event maps and navigation with analytics, venues can continue to deliver value to their exhibitors far beyond their event itself, with valuable insights into how they can deliver more for their attendees.
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Resource center
Guide
Why maps matter for events
Curious as to why maps and navigation are must-haves for modern events and trade shows? Read on
Guide
The Pointr approach to events
Curious as to what your event mapping journey will look like with Pointr? Our guide has you covered